Dynamics CRM 2011 has campaign planning, campaign management and campaign success montoring out of the box. You can segment each phase of your sales and marketing campaigns to eliminate manual processes, track costs and measure lead conversions.  

 

- Plan and track activities, tasks, budgets and details for each marketing activity. - Ensure your marketing staff are working on the most current leads with bidirectional data synch with Excel. - Set alerts and reminders for campaign milestones as well as creating or updating campaigns on the fly. - Track key campaign indicators with built-in reports. - Quickly convert responses to leads.

Knowing when to forward leads to sales teams can be difficult and error prone, how do you decide which leads should be directed to sales? With Dynamics CRM you can use the Lead Scoring feature to access if a lead is 'Sales ready'. You define the criteria, automating the entire process.

Quick Campaigns

Dynamics CRM Quick Campaigns are a convenient option when your marketing campaign consists of a single message. Start a quick campaign from contact lists and using wizards prompt to assign routine or custom activities.

 Effective Marketing

Consolidated Activities

Dynamics CRM enables email templates to be linked with quick campaigns so all communications can be planned in the same interface.

Customisations

Because Dynamics CRM introduces a new richer CRM email interface you'll still be able to include all your custom fields without losing any mail formatting at all.